Stefanie Peterson
Let's
Create
Let's
Create
Design is not how it looks but how it works
—Steve Jobs
Something
Meaningful
Brand Identity
Develop complete brand identities, from logos and color palettes to typography and visual style, ensuring a cohesive and memorable brand presence across all touchpoints.
Digital & Print Design
Create high-quality designs for digital and print, including social media graphics, marketing materials, and campaigns that resonate with audiences and drive engagement.
Creative Strategy
Lead the creative process from ideation to execution, crafting concepts that align with brand goals, audience insights, and marketing objectives.
Performance Design
Collaborate with marketing teams to design compelling, conversion-focused visuals and assets that support campaigns and enhance brand communication.
“I have the pleasure to work with Stefanie and I can confidently say that she is one of those people who make a positive difference in any team. She is proactive, creative and is always proposing valuable ideas that enrich the collective work.”
Priscila Gonzales - Design Lead at Winona
- check my PROJECTS
My role blends creative direction, strategy, and design thinking. I provide visual and conceptual direction for brands. The work presented below includes mockups, and final designs, showing how ideas are developed and translated into production. Throughout each project, I highlight key decisions and moments from my process.
While I use technology to bring my creations to life, I don’t rely on AI to develop my concepts or designs. I believe the human mind is irreplaceable when it comes to true creative thinking. These projects demonstrate my approach to design challenges from concept to final execution. Brand names and assets are illustrative, created to highlight process, decision-making, and creative direction.
– Key principles
"For me, design is a delicate dance between aesthetics and functionality. Every element is thoughtfully crafted to enhance the user's experience, ensuring seamless interaction and engagement. In the world of design, it's the little things that make a big difference. Design is a language of its own. My commitment to continuous improvement sets my work apart."
— Nice to meet you, I'm Stefanie.
- – companies I've workedwith
hanks
– LET'S TALK
Understanding your needs and vision is at the heart of my design process. Let's work together to craft designs that resonate with your audience.
• Email Me